EPISODE SUMMARY

BONUS PART 2: Cross-Border Summit: Amazon and Beyond The Cross-Border Summit 2019 has brought together an awesome group of Amazon experts. Some of the attendees and speakers have much more to share then just insights on Amazon.

https://crossbordersummit.com

EPISODE NOTES

Emma Schermer Tamir – Marketing by Emma

Selling online is about story telling. This story is told in pictures, words, packaging, product listings and much more. Emma and her team are experienced copywriters that help you tell your brand story.

• Why you should use verbal textiles?

• How to present your brand and present yourself?

• What to consider when you localize and personalize your brand?

• How to manage your creative team if it is outsourced?

• How to provide feedback to your creative team?

Find Emma on LinkedIN or check out http://www.marketingbyemma.com

John Cavindish– ecomDNA | SellerCandy | FBA Translations | FBA Frontiers

As offline distributors started to open Amazon stores brands can lose the control on how to properly present their brand and their story. EcomDNA offers a solution to have a long-term growth strategy in their B2C presence as a partner of their marketing team.

• What is the Amazon GAP report?

• How the VAT system works in Europe for Amazon sellers?

• Main differences on US vs EU Amazon sales?

• How to differentiate from Chinese Amazon farms

Find John on LinkedIN or check out http://www.ecomdna.com or http://sellercandy.com/

James Chane– Online mediahost and teacher

James has spent more than 8,000 hrs volunteering and doing charity in China for more than 13 years. He has produced and uploaded more than 800 videos on China’s popular video sharing sites Youku, and Miaopai. teaching English, interviewing businessmen, and sharing people’s talents, passion and dreams. Some of his short videos have received over 1 Million views in a few days.

• Why he is so passionate about teaching English?

• Differences between Western and Chinese education

• What can we learn from Chinese education?

• What video’s work well on social media?

Find James on LinkedIN

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